Privacy Policy
Last updated: April 2026
SECTION 1 - WHAT DO WE DO WITH YOUR INFORMATION?
When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address, and email address.
When you browse our store, we also automatically receive your computer's internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system.
Email marketing: With your permission, we may send you emails about our store, new products, upcoming events, and other updates. You may unsubscribe from our marketing emails at any time by clicking the unsubscribe link at the bottom of any email we send.
Loyalty Program: When you sign up for our BLVD Boutikers loyalty program, we collect your email address and purchase history to track points, send event notifications, and provide promotional communications. You may opt out of loyalty program communications at any time by contacting us at info@theblvdboutik.com.
SECTION 2 - CONSENT
How do you get my consent? When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a delivery, or return a purchase, we imply that you consent to our collecting it and using it for that specific reason only.
If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed consent, or provide you with an opportunity to say no.
How do I withdraw my consent? If after you opt-in you change your mind, you may withdraw your consent for us to contact you, or for the continued collection, use, or disclosure of your information, at any time, by contacting us at:
Email: info@theblvdboutik.com Mail: The BLVD Boutik 32309 FM 2978 Magnolia, Texas, US, 77354
SECTION 3 - DISCLOSURE
We may disclose your personal information if we are required by law to do so or if you violate our Terms of Service.
SECTION 4 - SHOPIFY
Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.
Your data is stored through Shopify's data storage, databases, and the general Shopify application. They store your data on a secure server behind a firewall.
Payment: If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express, and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.
For more information, you may also read Shopify's Terms of Service and Privacy Statement on their website.
SECTION 5 - THIRD-PARTY SERVICES
In general, the third-party providers used by us will only collect, use, and disclose your information to the extent necessary to allow them to perform the services they provide to us.
However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies with respect to the information we are required to provide to them for your purchase-related transactions. We recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.
Once you leave our store's website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our website's Terms of Service.
Links: When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.
Google Analytics: Our store uses Google Analytics to help us learn about who visits our site and what pages are being viewed. This information is used for internal reporting purposes only and does not include personally identifiable information.
SECTION 6 - SECURITY
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered, or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.
SECTION 7 - COOKIES
Cookies are small data files stored on your device that help us improve your shopping experience. Below is a list of the cookies we use so that you can choose whether to opt out:
- _session_id — unique token, sessional. Allows Shopify to store information about your session (referrer, landing page, etc.).
- _shopify_visit — no data held, persistent for 30 minutes from the last visit. Used by our website provider's internal stats tracker to record the number of visits.
- _shopify_uniq — no data held, expires midnight of the next day. Counts the number of visits to a store by a single customer.
- cart — unique token, persistent for 2 weeks. Stores information about the contents of your cart.
- _secure_session_id — unique token, sessional.
- storefront_digest — unique token, indefinite. If the shop has a password, this is used to determine if the current visitor has access.
- PREF (Google Analytics) — persistent for a short period. Set by Google and tracks who visits the store and from where.
As you browse theblvdboutik.com, cookies may be placed on your device so that we can better understand your interests and improve your shopping experience. You can disable cookies through your browser settings at any time, though doing so may affect some functionality of the site.
SECTION 8 - TEXAS CONSUMER PRIVACY
If you are a resident of Texas, you may have certain rights regarding your personal data under the Texas Data Privacy and Security Act (TDPSA), including the right to access, correct, or request deletion of your personal information. To submit a request, please contact us at info@theblvdboutik.com or by mail at the address listed below. We will respond to verified requests in accordance with applicable law.
SECTION 9 - AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you have given us your consent to allow any of your minor dependents to use this site.
SECTION 10 - CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated so that you are aware of what information we collect, how we use it, and under what circumstances we disclose it.
If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.
QUESTIONS AND CONTACT INFORMATION
If you would like to access, correct, amend, or delete any personal information we have about you, register a complaint, or simply want more information, please contact us:
The BLVD Boutik Privacy Compliance Officer 32309 FM 2978 Magnolia, Texas, US, 77354
Email: info@theblvdboutik.com Phone: 281-516-7996